Achieving Data Quality in a Statistical Agency: A Methodological Perspective ARE REPRESENTATIVE INTERNET SURVEYS POSSIBLE?

نویسنده

  • Tom W. Smith
چکیده

Many types of Web surveys are not based on scientific sampling and do not represent any well-defined population. Even when Web surveys are based on a generalizable sample, it is not known whether they yield reliable or valid results. One way of testing the adequacy of Web surveys is to do experiments that compare Web surveys to well-established, traditional survey modes. This was done when the 2000 General Social Survey of the National Opinion Research Center was compared to a Web survey by Knowledge Networks.

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تاریخ انتشار 2002